How the two compare.
| mixo | Agency | |
|---|---|---|
| Cost | mixo Voice €2,500 or mixo Pipeline €4,000 a month | In DACH, the public prices I found start at about €3,900 a month and go up to €15,000 |
| Who you talk to | Me, on every call | A project lead or account manager |
| Who does the final edit | Me, on every post | Someone on the team |
| Strategy and positioning | ✓ | ✓ |
| Outreach to your target list | Up to 125 connection requests a week, included | Sometimes, often as an extra |
| Minimum term | None. I recommend 4 months | Often 6 months |
| Your time per month | About 4 to 6 hours | Briefings and review rounds |
| PR | ✕ | Often available |
| Video | ✕ | Often available |
| Ads | ✕ | Often available |
Which one fits you better.
An agency is the better pick if
- You want PR, video and ads from the same placeI only do LinkedIn. If you need a press team and paid campaigns too, a bigger agency makes more sense.
- Several executives need posts at onceA team can run 10 profiles at your company in parallel. I take 7 to 8 clients in total.
- You want a whole team behind your accountAn agency has people who can cover for each other. With me, there is exactly one person.
mixo is the better pick if
- You want the same person on every call and every final editNothing gets lost between a project lead and a writer.
- You want the right people to see your postsEvery week, up to 125 people from your target list get a connection request from you. That is part of every plan.
- You don't want to sign up for 6 months up frontIt's a monthly subscription. I recommend 4 months, but you're not locked in.
Questions I get asked about this.
Why do you only take 7 to 8 clients?
Because that's the number where every call and every final edit can still go through me. When I'm full, I'm full.
Is one person enough for this?
For one founder or CEO, yes. I built a system around every call that takes care of the busywork, so my time goes into your strategy and into making every post sound like you.For a whole leadership team, an agency is probably the better fit.
Can I see results from other founders?
Yes. My case studies show impressions, followers and deals from the clients' own LinkedIn analytics.Names stay private. I sign NDAs with my clients, because their posts go out as their own.
Try a content call for free.
The call takes one hour. We spend the first 30 minutes getting to know each other and checking if LinkedIn makes sense for you.Then we run a real content call. A few days later you get 3 posts written from what you said, plus a short video where I explain why each one works.