How the two compare.
| mixo | AI tools | |
|---|---|---|
| Cost | mixo Voice €2,500 or mixo Pipeline €4,000 a month | From about €20 a month, easily more than €100 depending on how you use AI |
| Sounds like you | Built from your calls and your best posts | Sounds like everyone else |
| Strategy and positioning | ✓ | ✕ |
| Outreach to your target list | Up to 125 connection requests a week, included | ✕ |
| Fact check against what you said | ✓ | ✕ |
| Your time per month | About 4 to 6 hours | Prompting, then rewriting |
| Lock-in | None | None |
We all spot AI language right away.It sounds like everyone else because it learned from everyone else. Your story, your opinions and the way you talk aren't in there.
So every post I write starts with you talking. The stories, numbers and opinions come from your calls.I check every draft against the way you actually talk before it reaches you.
Which one fits you better.
AI tools are the better pick if
- You like writingIf you enjoy shaping your own posts, AI can save you time on first drafts.
- You have time to rewriteMost drafts need a lot of editing until they sound like a person. Sounding like you is another round.
- Your budget is smallIf €2,500 a month isn't realistic yet, a tool and a clear routine are a good start.
mixo is the better pick if
- You'd rather talk than promptOne hour of talking every two weeks gives me 4 to 6 posts. Add your Slack, docs and meeting notes and it easily becomes 8 to 10, so there are always posts ready ahead of time.
- You want posts with your real storiesI pull stories, numbers and opinions out of your calls, which a tool can't do on its own.
- You want the right people to read themWriting is half the job. The other half is getting your posts in front of your target list.
Questions I get asked about this.
Why not just use ChatGPT or Claude?
You can. Some founders do it really well.ChatGPT and Claude write what you type in. I find what's worth saying, check every post against what you actually said and get it in front of your target list.
Will my posts sound like me?
That's the whole point. Every post is written against a voice profile built from your best posts and the way you actually talk.Every edit you make goes into it, so each batch gets closer to how you would say it yourself.
Which tools do you use?
Clay to build your target list and HeyReach for the connection requests.I also connect to the tools you already use, like Slack and your meeting notes. You decide what I can see.
Try a content call for free.
The call takes one hour. We spend the first 30 minutes getting to know each other and checking if LinkedIn makes sense for you.Then we run a real content call. A few days later you get 3 posts written from what you said, plus a short video where I explain why each one works.